Our Team
Meet the humans behind Routine.
Our instructors and team members are highly trained, deeply passionate, and genuinely invested in helping you feel confident in your movement. We teach with clarity, warmth, and a little Routine charm.
Michaela McVetty
Owner + Pilates Instructor
Michaela is a lifelong entrepreneur with a “try everything once” kind of spirit. She opened Sisters Gourmet Deli in 2016, co-founded a tech startup, bought a soda company, moved across the country and back — all with her husband Nick cheering her on. But her true turning point came when she discovered Pilates while trying to heal chronic back pain.
After exhausting every treatment under the sun, Pilates was the first thing that made her feel better — and the first workout she genuinely loved. It didn’t hurt. It made her stronger. It became her favorite habit. She wanted her friends to try it, wanted to talk about it nonstop, and eventually bought a reformer for her house so she could do Pilates anytime she wanted. (Nick was even taking her “classes” before she was certified.)
The only problem? She worked in Midcoast and was driving to Portland multiple times a week because nothing like this existed here. So she decided to build it herself.
Routine is crafted the same way she built Sisters: by designing the kind of space she wants to be in. Big workout rooms, beautiful showers, infrared saunas, red light therapy, Normatec boots, clean + modern design, a schedule that actually works for real people, and a welcoming team that truly cares.
Michaela is a 450-hour certified Pilates instructor (mat, reformer, and chair) and believes everyone deserves to feel good in their body — whether you’re a star athlete or someone’s grandmother who struggles to bend over. Her classes are grounding, challenging, and filled with giggles, inappropriate jokes, and plenty of rap music. Mostly, she just wants you to have as much fun as she’s having.
If you see her at the desk, say hi — she can’t wait to meet you.
After exhausting every treatment under the sun, Pilates was the first thing that made her feel better — and the first workout she genuinely loved. It didn’t hurt. It made her stronger. It became her favorite habit. She wanted her friends to try it, wanted to talk about it nonstop, and eventually bought a reformer for her house so she could do Pilates anytime she wanted. (Nick was even taking her “classes” before she was certified.)
The only problem? She worked in Midcoast and was driving to Portland multiple times a week because nothing like this existed here. So she decided to build it herself.
Routine is crafted the same way she built Sisters: by designing the kind of space she wants to be in. Big workout rooms, beautiful showers, infrared saunas, red light therapy, Normatec boots, clean + modern design, a schedule that actually works for real people, and a welcoming team that truly cares.
Michaela is a 450-hour certified Pilates instructor (mat, reformer, and chair) and believes everyone deserves to feel good in their body — whether you’re a star athlete or someone’s grandmother who struggles to bend over. Her classes are grounding, challenging, and filled with giggles, inappropriate jokes, and plenty of rap music. Mostly, she just wants you to have as much fun as she’s having.
If you see her at the desk, say hi — she can’t wait to meet you.
Nick Roberge
Owner
Nick has been active his whole life — hockey, tennis, anything competitive from school through college. In his twenties, he found golf and never looked back; it quickly became his number one obsession.
When Michaela started taking Pilates to help her back pain, she’d come home and show him a few moves. Surprisingly… they worked. He started adding quick 20-minute Pilates sessions into his mornings, and almost immediately noticed his usual back tightness easing up. He could move more. He felt better.
As Michaela moved into teaching, Nick had the very enviable benefit of private lessons. They focused on core strength to support all the stretching and releasing he was doing. The result? A back that doesn’t nag him, knees that don’t ache after long days on his feet, and — maybe most importantly — a noticeably better golf game.
For any guys who think Pilates is “just for girls,” Nick has one message: come take a class and see for yourself. He’s watched some of his strongest friends get humbled… and walk out feeling better than they have in years.
When Michaela started taking Pilates to help her back pain, she’d come home and show him a few moves. Surprisingly… they worked. He started adding quick 20-minute Pilates sessions into his mornings, and almost immediately noticed his usual back tightness easing up. He could move more. He felt better.
As Michaela moved into teaching, Nick had the very enviable benefit of private lessons. They focused on core strength to support all the stretching and releasing he was doing. The result? A back that doesn’t nag him, knees that don’t ache after long days on his feet, and — maybe most importantly — a noticeably better golf game.
For any guys who think Pilates is “just for girls,” Nick has one message: come take a class and see for yourself. He’s watched some of his strongest friends get humbled… and walk out feeling better than they have in years.
Olivia LeRoy
Director of Brand & Experience + Pilates Instructor
Olivia is the creative heartbeat of Routine — a movement teacher, brand builder, and forever student of “how things feel.” After nearly a decade working as an art director in advertising, she craved something more grounded and human. A Pilates teacher training — taken on a whim during a season of burnout — changed everything.
Olivia grew up in Brunswick before heading out for 13 years in New York City, San Diego, and just about everywhere in between — Montana, Austin, Los Angeles. She moved back to Maine in 2024, and in a cute lil full-circle twist, she attended her first-ever group fitness class many years ago in this very building (yes, at WFS!).
What started as a “maybe this will be fun” training quickly became a full-body yes. Olivia fell in love with the precision, the flow, and the way Pilates made her feel. Within months she was teaching nonstop, swapping late-night production schedules for early-morning mat classes, and realizing she’d found the work she was meant to do.
At Routine, Olivia leads all things brand and experience — from the look and feel of the studio to the tiny details that make it warm, intentional, and beautiful. As an instructor, her classes blend thoughtful sequencing with athletic flow, clear cues, and a playful edge.
Olivia is a 450-hour certified Pilates instructor (mat, reformer, and chair) and is passionate about creating a space where people feel supported, empowered, and at home in their body.
Olivia grew up in Brunswick before heading out for 13 years in New York City, San Diego, and just about everywhere in between — Montana, Austin, Los Angeles. She moved back to Maine in 2024, and in a cute lil full-circle twist, she attended her first-ever group fitness class many years ago in this very building (yes, at WFS!).
What started as a “maybe this will be fun” training quickly became a full-body yes. Olivia fell in love with the precision, the flow, and the way Pilates made her feel. Within months she was teaching nonstop, swapping late-night production schedules for early-morning mat classes, and realizing she’d found the work she was meant to do.
At Routine, Olivia leads all things brand and experience — from the look and feel of the studio to the tiny details that make it warm, intentional, and beautiful. As an instructor, her classes blend thoughtful sequencing with athletic flow, clear cues, and a playful edge.
Olivia is a 450-hour certified Pilates instructor (mat, reformer, and chair) and is passionate about creating a space where people feel supported, empowered, and at home in their body.